Discovery & Blueprint
Digital spend is often committed
before anyone has measured the return.
Scope is usually agreed in a meeting and the business case written after the decision. Every Sentry engagement starts with a free Discovery Session that frames and sizes the constraint. Where the evidence warrants it, the paid Discovery & Blueprint then produces fourteen written deliverables: where you are, where value leaks, what it is costing you, and a costed plan you can act on, with us or without us.
How Discovery works
Discovery Session
Free · no obligation
A structured commercial conversation about value at stake. You leave with your biggest measurable constraint named, a first estimate of what it may be worth and a one-page written summary with the recommended next step, whether you engage us or not.
Discovery & Blueprint
Paid · standalone · 14 outputs
The full structured deliverable below: value model, roadmap and business case, as a fixed-price project before any delivery investment is committed. If the evidence says the right answer is a smaller change, or no change, the blueprint says so.
Part A · Discovery
Find and measure the constraint: deliverables 1–7.
Current State Map
Evidence-based picture of constraints, risks, gaps and their commercial cost.
Value Proposition Audit
What it is, why customers choose it, whether it is defensible.
Market Sizing — TAM · SAM · SOM
Validated against real data before growth investment is committed.
Customer Segmentation & RFM
Segments by actual behaviour — top customers, churn risk, expansion.
Competitor Analysis & SCPF
Structure, conduct, performance — including where AI gives rivals an edge.
Gap Analysis
Precisely what limits performance, quantified by impact.
Future State Design
Target operating model in outcome terms — clarity, control, momentum.
Part B · Blueprints
Turn findings into a costed plan: deliverables 8–14.
Financial Value Model
Quantified, auditable value for every recommended change, with inputs and ranges shown, not a ballpark.
Portfolio Prioritisation
Every opportunity scored by value, effort, risk and strategic fit.
Change & Adoption Plan
How change is implemented, adopted and embedded to create value.
Prioritised Roadmap
Sequenced, costed plan with owners, timelines and dependencies.
Business Case
Quantified ROI with best, base and downside sensitivity analysis.
M&A & Enterprise Value Check
How changes improve scalability and investor-readiness.
Gated Asset & Intent Strategy
Content behind capture to generate qualified leads and intent signals.
How Every Engagement Starts
Every engagement starts with a conversation.
Discovery Session
Free. A structured conversation that frames your biggest measurable constraint, with a one-page written summary.
Discovery & Blueprint
Paid, fixed price. All 14 outputs: market sizing, value model, roadmap and business case.
Agree the Route
Project, managed service or project then managed, with scope, investment and measurable targets agreed before delivery. Or stop here with the plan.
Deliver with Control
Implementation with governance, monitoring and adoption from day one.
Measure & Improve
Ongoing benefit tracking, monitoring and monthly senior reporting.
Book Your Discovery
Find your biggest
measurable constraint.
The Discovery Session is free and carries no obligation. You leave knowing the constraint we would test first and roughly what it may be worth, with a one-page written summary, whether you engage Sentry or not. We quantify the value at stake in a Financial Value Model before you commit. If the model does not support the work, we say so.
Prefer email? value@sentrydigitalservices.com
Your booking calendar opens in a new tab — instant confirmation and a calendar invite.